SiGMA Dialogues: Exploring the Economics Behind Malta’s Gaming Industry

Despite Malta’s continued dominance, Borg acknowledged changes taking place across Europe. Regulatory reforms in countries like Germany—especially since 2021—have reshaped market dynamics by introducing new licensing frameworks.

A Sector Built on Rapid Growth

According to Borg, Malta’s gaming ecosystem has grown at an annual rate of 16% to 17% since 1995, establishing itself as a mature, globally recognized hub. Its well-developed infrastructure and regulatory environment continue to attract businesses and talent, positioning the country as a top destination for digital gaming operations.

Shifting Landscape Across Europe

Despite Malta’s continued dominance, Borg acknowledged changes taking place across Europe. Regulatory reforms in countries like Germany—especially since 2021—have reshaped market dynamics by introducing new licensing frameworks.

“We’re observing a plateau in the gaming sector’s expansion, while NACE 62 has steadily gained ground over the past few years.”

This shift suggests growing emphasis on support services and software development, rather than purely consumer-facing gaming products. Malta’s tech and programming sectors are expected to benefit from this evolution.

Jobs, Output, and Productivity

Gaming’s economic contribution isn’t just measured in revenue. According to the latest report from the Malta Gaming Authority, licensed operators in the country collectively employ between 14,000 and 15,000 full-time workers.

Borg emphasized the sector’s exceptional productivity:

“Both gaming and NACE 62 are characterized by high value-added per employee. Compared to other industries, their output per worker is significantly greater.”

This efficiency underscores the sector’s strategic importance, demonstrating that even with a relatively small workforce, the gaming industry delivers outsized economic returns.

Digital First: Online Gaming Dominates

Borg clarified that when referencing “gaming,” the NSO primarily means online platforms—such as paid-access casinos and interactive digital games. Brick-and-mortar casinos, by contrast, play a minor role in terms of value added.

“There’s no doubt that the lion’s share of growth and output comes from online gaming, not physical venues.”

This digital-first profile reinforces Malta’s reputation as a jurisdiction tailored to online operations.

Innovation and Resilience Fuel the Future

Borg also pointed to the sector’s adaptability as a key factor behind its continued success. As new technologies emerge, the gaming industry has proven its ability to quickly integrate innovations and create hybrid experiences that combine online and offline elements.

“This is a sector that absorbs new tech with ease. It’s growing more efficient—and in turn, more profitable.”

Emerging tools like AI and digital assets are already reshaping the landscape, and Borg expects these trends to deepen in the coming years.

“The potential is enormous. It’s impossible to say exactly what gaming will look like five years from now, but it’s certain that AI adoption will be a driving force.”

Malta’s Position Going Forward

While the NSO doesn’t issue future projections, Borg believes current trends are unlikely to reverse. With gaming and software forming the backbone of Malta’s digital economy, the country is well-positioned to maintain its leadership in Europe’s interactive entertainment space.

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